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    Macro Influencer

    Twitter/X Brand Rate Card

    Influencer marketing rates for Twitter/X creators with 175.0K followers. Get accurate pricing for sponsored content, campaigns, and brand partnerships.

    Calculate Different Rate Scenarios

    Compare rates across platforms and follower counts for your marketing budget

    Per Post
    $525

    Single sponsored post

    Per Campaign
    $1,575

    3-post campaign package

    CPM
    $20

    Cost per 1K impressions

    CPE
    $2

    Cost per engagement

    Twitter/X for Brands
    26.3K
    Estimated Reach
    0.9%
    Avg Engagement Rate
    175.0K
    Follower Count

    Platform Overview

    Real-time conversation platform ideal for thought leadership, news, and engaging with professional audiences.

    Demographics: 25-49 years, 56% male, college-educated professionals

    Campaign Types

    Sponsored TweetsTwitter SpacesThread TakeoversLive Event Coverage

    Best for Industries

    TechnologyNewsPoliticsFinanceProfessional ServicesSaaS

    Broad reach, professional content, brand awareness

    Compare Similar Follower Counts

    See how rates change with different follower counts on Twitter/X

    125.0K followers
    $375
    per post
    CPM: $20
    100.0K followers
    $300
    per post
    CPM: $20
    90.0K followers
    $540
    per post
    CPM: $40
    80.0K followers
    $480
    per post
    CPM: $40
    Compare Other Platforms

    See rates for 175.0K followers across different platforms

    📷
    Instagram
    $875
    per post
    CPM: $33 | CPE: $1
    🎵
    TikTok
    $700
    per post
    CPM: $27 | CPE: $0
    🎬
    YouTube
    $1,750
    per post
    CPM: $67 | CPE: $2
    𝕏
    X
    $525
    per post
    CPM: $20 | CPE: $2
    🦋
    Bluesky
    $420
    per post
    CPM: $16 | CPE: $1
    💼
    LinkedIn
    $1,225
    per post
    CPM: $47 | CPE: $2

    How much does it cost to hire a Twitter/X influencer with 175.0K followers?

    $525
    Per Post
    $1,575
    Per Campaign (3 posts)
    26.3K
    Estimated Reach
    $20
    CPM

    Hiring a Twitter/X influencer with 175.0K followers costs $525 per sponsored post. This macro influencer can reach approximately 26.3K users per post with a 0.9% engagement rate, delivering 236 engagements. For a 3-post campaign, budget $1,575with an effective CPM of $20 and cost per engagement of $2.

    How to Launch a Campaign with 175.0K Follower Twitter/X Creators

    1

    Define Campaign Goals

    With 175.0K follower creators on Twitter/X, target broad reach and brand recognition. Set KPIs for reach, engagement, and conversions.

    2

    Budget & Negotiate

    Allocate $525 per post or $1,575 for a 3-post campaign. Negotiate based on content complexity, usage rights, exclusivity, and campaign duration. Consider long-term partnerships for better rates.

    3

    Track & Optimize

    Monitor reach (26.3K expected), engagement rate (0.9%), click-through rates, and conversions. Use Twitter/X analytics to measure ROI and optimize future campaigns.

    Brand Marketing FAQ - Twitter/X Influencers with 175.0K Followers

    Is $525 per post worth it for 175.0K Twitter/X followers?

    Yes, $525 per post offers excellent value for macro influencers on Twitter/X. With 26.3K estimated reach and 236 expected engagements, your CPM of $20 is competitive for authentic influencer marketing in Technology and News industries.

    What deliverables should I expect for $525?

    For $525, expect Sponsored Tweets or Twitter Spaceswith professional Twitter/X posts, captions, hashtags, and usage rights. Macro influencers deliver professional-grade content with broad reach.

    How many 175.0K follower creators should I hire for my campaign?

    For macro influencers, hire 1-3 creators for maximum impact. Total budget: $1,050 for 2 creators.

    How much do tweets vs. Twitter Spaces cost for 175.0K follower creators?

    For 175.0K Twitter followers: Tweet threads cost $525, Twitter Spaces $735, and regular tweets $315. Spaces provide exclusive access and longer engagement.

    What is average engagement rate with 175.0K followers on Twitter/X?

    The average engagement rate for influencers with 175.0K followers on Twitter/X is approximately 0.9%. Macro influencers have broader reach with engagement rates that reflect their larger, more diverse audiences, ideal for mass market campaigns.Engagement rates can vary based on content quality, posting frequency, niche, and audience demographics. Higher engagement rates typically indicate more active and invested audiences, which can lead to better campaign performance and ROI.

    What ROI can I expect from 175.0K follower Twitter/X campaigns?

    Expect 3-5x ROI for well-targeted campaigns. With 26.3K reach and 0.9% engagement, conversion rates typically range from 0.5-3% depending on product fit and audience alignment. Track link clicks, promo code usage, and brand sentiment to measure success beyond immediate sales.

    Twitter/X Marketing Guide for 175.0K Follower Creators

    Twitter/X creators with 175.0K followers typically charge $525 per sponsored post and can deliver an estimated reach of 26.3K users. With a 0.9% engagement rate, expect approximately 236 engagements per campaign.

    Best Campaign Types

    Sponsored Tweets, Twitter Spaces, Thread Takeovers, Live Event Coverage. Twitter/X is particularly effective for Technology, News, Politics brands.

    Audience Demographics

    25-49 years, 56% male, college-educated professionals. This tier offers broad reach with professional content quality.

    ROI Optimization Tips

    Macro influencers on Twitter/X offer broad reach. Optimize with exclusive launches, brand ambassadorships, and cross-platform campaigns.

    Brand Rate Disclaimer

    These rates are industry estimates based on current market data and platform-specific metrics. Actual influencer rates may vary based on niche specialization, content quality, engagement rates, audience demographics, campaign complexity, and individual negotiation. Premium creators and those in specialized industries may command higher rates. Always negotiate based on specific campaign requirements and measurable ROI objectives.

    Ready to Find the Perfect Creators for Your Campaign?

    Access our vetted creator marketplace with verified data, transparent rates, and powerful tools to find and collaborate with influencers that match your brand.

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