Pinterest Brand Rate Card
Influencer marketing rates for Pinterest creators with 200.0K followers. Get accurate pricing for sponsored content, campaigns, and brand partnerships.
Compare rates across platforms and follower counts for your marketing budget
Single sponsored post
3-post campaign package
Cost per 1K impressions
Cost per engagement
Platform Overview
Visual discovery platform ideal for lifestyle brands, DIY, home decor, and products with strong visual appeal.
Campaign Types
Best for Industries
Broad reach, professional content, brand awareness
See how rates change with different follower counts on Pinterest
See rates for 200.0K followers across different platforms
How much does it cost to hire a Pinterest influencer with 200.0K followers?
Hiring a Pinterest influencer with 200.0K followers costs $700 per sponsored post. This macro influencer can reach approximately 30.0K users per post with a 0.2% engagement rate, delivering 60 engagements. For a 3-post campaign, budget $2,100with an effective CPM of $23 and cost per engagement of $12.
How to Launch a Campaign with 200.0K Follower Pinterest Creators
Define Campaign Goals
With 200.0K follower creators on Pinterest, target broad reach and brand recognition. Set KPIs for reach, engagement, and conversions.
Budget & Negotiate
Allocate $700 per post or $2,100 for a 3-post campaign. Negotiate based on content complexity, usage rights, exclusivity, and campaign duration. Consider long-term partnerships for better rates.
Track & Optimize
Monitor reach (30.0K expected), engagement rate (0.2%), click-through rates, and conversions. Use Pinterest analytics to measure ROI and optimize future campaigns.
Brand Marketing FAQ - Pinterest Influencers with 200.0K Followers
Is $700 per post worth it for 200.0K Pinterest followers?
Yes, $700 per post offers excellent value for macro influencers on Pinterest. With 30.0K estimated reach and 60 expected engagements, your CPM of $23 is competitive for authentic influencer marketing in Home Decor and DIY industries.
What deliverables should I expect for $700?
For $700, expect Idea Pins or Product Pinswith professional Pinterest posts, captions, hashtags, and usage rights. Macro influencers deliver professional-grade content with broad reach.
How many 200.0K follower creators should I hire for my campaign?
For macro influencers, hire 1-3 creators for maximum impact. Total budget: $1,400 for 2 creators.
How much do different content types cost for 200.0K follower creators?
For 200.0K Pinterest followers: Content types range from $420 to $1,050 based on complexity, exclusivity, and engagement potential. Premium content formats command higher rates.
What is average engagement rate with 200.0K followers on Pinterest?
The average engagement rate for influencers with 200.0K followers on Pinterest is approximately 0.2%. Macro influencers have broader reach with engagement rates that reflect their larger, more diverse audiences, ideal for mass market campaigns.Engagement rates can vary based on content quality, posting frequency, niche, and audience demographics. Higher engagement rates typically indicate more active and invested audiences, which can lead to better campaign performance and ROI.
What ROI can I expect from 200.0K follower Pinterest campaigns?
Expect 3-5x ROI for well-targeted campaigns. With 30.0K reach and 0.2% engagement, conversion rates typically range from 0.5-3% depending on product fit and audience alignment. Track link clicks, promo code usage, and brand sentiment to measure success beyond immediate sales.
Pinterest Marketing Guide for 200.0K Follower Creators
Pinterest creators with 200.0K followers typically charge $700 per sponsored post and can deliver an estimated reach of 30.0K users. With a 0.2% engagement rate, expect approximately 60 engagements per campaign.
Best Campaign Types
Audience Demographics
ROI Optimization Tips
Brand Rate Disclaimer
These rates are industry estimates based on current market data and platform-specific metrics. Actual influencer rates may vary based on niche specialization, content quality, engagement rates, audience demographics, campaign complexity, and individual negotiation. Premium creators and those in specialized industries may command higher rates. Always negotiate based on specific campaign requirements and measurable ROI objectives.
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